Not so fast: PR headache for Under Armour
/cdn.vox-cdn.com/uploads/chorus_asset/file/14623161/speed.1419980337.jpg "US speedskaters may abandon controversial Under Armour suits for remainder of Olympics - The Verge")
US speedskaters may abandon controversial Under Armour suits for remainder of Olympics - The Verge
First Look: Olympic Uniforms From Under Armour (U.S. And Canadian Teams) | GearJunkie
Was Under Armour to Blame for Team USA's Poor Speed Skating Performance? - Sports Illustrated
History of Under Armour
Under Armour sticks with US Speedskating - SportsPro
Under Armour joins Team Canada as official footwear supplier - Team Canada - Official Olympic Team Website
Darren Rovell on X: "Under Armour & Lockheed Martin designed US speed skating suits for Sochi Olympics http://t.co/gNTc3RCbjC" / X
This US speed skating suit was hailed as revolutionary. But is it a dud? | Winter Olympics | The Guardian
Under Armour extends deal with US Speedskating
A Crisis of Olympic Proportions - Under Armour Case Study | PDF
Photos: New high-tech speedskating suits -- Chicago Tribune
Under Armour Mach 39 Speedskating Suit: The worst product placement in history.
Paul Lukas on X: "Notable Moments in Winter Olympics Uniforms: The American speedskating suits, made by Under Armour, were supposed to be a game-changer at the 2014 Games. Didn't quite work out
Under Armour Crisis Communication Strategy – Charlene Haparimwi
Under Armour, US speedskating agree on eight-year deal - The Boston Globe
Lockheed engineers in Fort Worth helped design controversial Olympic skating suit
US Speedskaters to Wear Old Under Armour
U.S. Speedskating, Under Armour on track after 2014 debacle - Baltimore Business Journal
We Had Things To Prove': Under Armour Seeks Redemption With New Olympic Speedskating Suits | Here & Now
U.S. Speedskating to Drop Controversial Under Armour Suits - WSJ
U.S. speedskating says don't blame Under Armour suits
/cdn.vox-cdn.com/uploads/chorus_asset/file/14622606/ua-speedskating.1419980335.jpg "Under Armour suits blamed for slow US speedskaters at Olympics - The Verge")
Under Armour suits blamed for slow US speedskaters at Olympics - The Verge
US Speedskating Team to Don High-Tech Under Armour Suits for Winter Olympics | News, Scores, Highlights, Stats, and Rumors | Bleacher Report
